A pilot study of farmers' views on regulations and incentives for improving water quality in the Waikato
Report: TR 2014/40
Author: Dr Geoff Kaine, Geoff Kaine Research
About this report
The I3 Response Framework was used to investigate the motivation of dairy and drystock farmers to improve water quality in streams and their response to interventions such as regulations and incentives for riparian fencing and planting.
Statistically reliable scales were developed that measured the motivation of farmers to improve water quality in streams, and also their motivation to comply with regulation and incentives for riparian fencing and planting. These scales were then used to place a small sample of farmers in I3 Response Framework. The results with regard to farmers’ intensity of involvement, attitude strength, intentions and behaviour were all consistent with the propositions of the I3 Response Framework.
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